![](https://www.bleisaetze.de/wp-content/uploads/2020/01/SONY360-Webstart-1024x495-300x145.png)
screenshot SONY 360 Reality Audio Webpage
![](https://www.bleisaetze.de/wp-content/uploads/2020/01/DolbyMusic-Webstart-1024x594-300x174.png)
screenshot: Dolby Music Webpage
The immersive music race is on. At CES 2020 two new initiatives to deliver music personalized in 3D audio have courted for attention: Sony’s 360 Reality Audio and Dolby Music. And it seems that we’ll be facing again a format war with partners and allies gathered in different camps, as it was some 20 years ago, when the rivalling DVD-Audio and SACD were launched to get 5.1 Surround Sound into the living room. Weiterlesen